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Profit and Loss, the Key to Sustainable Weight-Loss


What in the world am I talking about? I am not a CPA, an Accountant, or a Broker, and I am not running a major corporation. The profit and loss I am talking about are both a positive result of leading a “clean” life, eating healthy, and living toxin-free. The loss is the weight that automatically releases once the body begins to function optimally.

Since I started health coaching, the first thing most people ask is, what diet do I recommend? People are astonished when I tell them I don’t recommend that they ever diet... ever. No matter what their weight is, diets are a thing of the past.

I recognize what an issue of weight is for many people. It has been my nemesis since I was a child. I have tried many of the popular diets that have hit the New York Times bestseller list, and each of them seems to work for a short time, and then Boom, the weight was back with a few extra pounds tossed in for good measure.



I tried Weight Watchers with the same result, first weight loss, and then it all came zipping back. Same result with Jenny Craig. I have tried the liquid fasts, like Medifast or Optifast—fast weight-loss, which was not even remotely sustainable. I even purchased Nutrisystem. Now, I believe that Nutrisystem could work, but only because in my opinion, the food is vile. Aarrgghh, and it is all chemicals!


None of the diets above brought me sustainable weight loss.


You can bombard yourself with tons of rules eating any diet in the book, but will still miss a major point; paying attention to the other toxins in your life. In other words, there are hundreds of ways to “diet,” but do they bring you sustainable weight loss? Many of these are not “poor” choices but have an obstacle course of rules, and the focus is on weight loss, not total health gain. One cannot be attained without the other.


In fact, at IIN we studied over 100 dietary theories that were quite complicated. Success was unlikely following any of them for any length of time, even if I could have remembered all of the finer details in the first place. Following these diets had me thinking about food
all of the time, and I don’t want to think about food 24/7, I have a life to live. And I want you to put thinking about calories to the side, as it probably never worked for you anyway. This is a complete paradigm shift in thinking.


With my “plan” below, you are never counting calories or exercising just to burn calories. Instead, you are eating a completely healthy diet to feed your body nutrients, and every day you are getting closer to your optimal health, which includes your desired weight. WIN! But think about this a moment.


This perspective is totally different. Eat to live; don’t live to eat. Eat rich nutrients every bite. Move. The rest will take care of itself. The bottom line is that I believe in redefining that entire process. Focus on health gain, and do NOT worry about weight loss. This lesson was a hard one for me, so I want you to stop and think about it for a moment. Strive to be healthy, and weight-loss becomes your bonus.


The more you follow the principles outlined in It Feels Good To Feel Good with a complete focus on health, your body will begin releasing the weight. That is one of the big bonuses. It also creates an internal environment to defeat the disease. The rules are simple. Program yourself to eat this way for the rest of your life. Eliminate all of the chemicals in your diet and your world.

  • Focus on eating organic, at least avoid the dirty dozen, but eat organic whenever possible. (this eliminates GMO’s as well)
  • Stick with eating whole natural foods, not processed or fast food.
  • Eat all the colors of the rainbow, and eat food that is as local as possible.
  • Buy high quality “pastured” eggs, local if possible
  • Focus on eating clean meat or organic vegetable proteins



  • Eliminate sugar
  • Eat gluten-free
  • Cook at home- This way, YOU control what goes into your mouth.
  • Focus on drinking 70 ounces of filtered water with lemon juice.
  • Buy a filter and drink the water that is filtered from your kitchen.
  • Buy a stainless steel water bottle and fill it with your filtered water. Plastic water bottles cost a fortune, have toxins in the water, leak toxins from the plastic, and are harmful to the environment. I use a stainless steel water bottle that fits perfectly in my cup holder in my car, and another much larger one to do refills.
  • Avoid BPAs in canned goods
  • Avoid plastic whenever possible. Plastic leaks chemicals that do harm to your body.
  • Avoid chemicals in all foods, whether they are in your soft drinks, your processed and fast foods, or restaurants. Even if they taste good, they are not giving your body the fuel that it needs to run at peak performance.



  • Focus on eating “healthy” fats like:
  1. Coconut oil- (preferably virgin unrefined
  2. Olive oil- (with some reservations, but for this purpose, use Californian, since we know it IS olive oil. California regulates olive oil. Check my book for other possibilities)
  3. Ghee
  4. Avocado oil
  5. Grapeseed oil
  6. Brown rice oil.
  7. Stay far away from the rest.
  8. Eat high fiber foods
  9. Beans (not allowed on Paleo, but in some quantity, good for you)
  10. Nuts
  11. Seeds
  12. Coconut
  13. Berries
  14. Pears
  15. Apples
  16. Avocados
  17. Artichokes
  18. Peas
  19. Okra
  20. Acorn squash
  21. Brussel sprouts
  • Read the chapters in my book on cosmetics, over the counter drugs, kitchen pots and pans, and utensils, food storage, cleaning supplies. There are 100s of chemicals to purge from your life, and eliminating these toxins are steps towards good health.

    More tips!

  • When cooking at home, I can take any recipe and make it healthy. I play “Use this, not that”. It has made me a very inventive cook, and my food is unusually delicious, but delicious none-the-less. ( I cook around 18 food sensitivities, but anyone can play this game for a healthier menu).
  • We eat off sandwich plates in my home. It controls the amount of food on our plate. I don’t know about you, but I was brought up that children were starving somewhere in the world and that I had to eat everything on my plate. Unconsciously, I used to move my food around until it was all gone. This is a bad habit that has stayed with me for life. So I start off with a smaller plate, as it solves a multitude of sins.
  • Chew- Your mouth is the beginning of your digestive system, and your food should be mindfully eaten and chewed before it goes to the next step. The secretions created while chewing also assist the entire digestive process flow much more smoothly.

These are guidelines that are easy to remember and will feed your body excellent nutrients to be well for the rest of your life. And you can do these things almost anywhere. Eating this way will allow your body to get into balance, and when it is in balance, it will drop the excess weight. If you are not losing weight, increase the amount of live food you are eating, and reduce the others. Your body will be happy, and it will thank you.



  • If you are going out and about, prepare, and think ahead. Do not get stuck somewhere being so hungry you make poor eating decisions to “Feed the Beast.” You can bring delicious snacks with you, whether you are away from the house for a day, or a week, preparation makes all of the difference in the world. My upcoming “Companion Guide to It Feels Good to Feel Good” will share all of the ways I prepare, no matter what is going on in my life.
  • If you are invited to someone else’s home, take a dish that will satisfy you and bring enough that others could also enjoy. Make sure your host knows that you are eating “super healthy” so that they aren’t surprised or think you don’t appreciate their cooking. You are going there to enjoy their company.
  • I have given cookbooks with fabulous recipes to my family and close friends so that they know how to cook for me. I don’t ask them necessarily to accommodate me, but they want me to be healthy and happy, and the cookbooks help them support me.
  • If we are planning to go to a restaurant, I do research ahead of time and call the chef to find out what is acceptable for my needs. Restaurants are amazingly accommodating. Don’t be shy, ask. In the worst-case scenario, I order raw and cooked vegetables as my meal while the others choose their meals off the menu.
  • I have printed up business card size cards with all of the ingredients that I want to avoid. Many of these are my sensitivities. Some are oils that I want to avoid. This way, I can hand the card to the waiter for him to make sure that the kitchen prepares my food correctly. I have had many restaurants comment that my card is “brilliant” and makes life much easier for them.

As I said in my book, I learned that the community has nothing to do with what I put into my mouth. Spending time with loved ones and beloved friends and family feeds my soul. If I am caught out and didn’t plan ahead, I either swing by Whole Foods Grocer and do the salad bar or buy and Applegate cold cut, a head of lettuce, a tomato, and I make sandwich rolls. It’s way yummier than fast food and so much better for the body.


People continuously ask my hubby and me how we live being so deprived.

We are hardly deprived.


We eat lots of very tasty, healthy food, and treat ourselves very well as we are both “foodies.” I will admit that in the beginning, I missed many of the snacks and staples that I now can’t believe I used to eat, let alone enjoy. Our new way of eating is something that makes my body wants to celebrate.


So, what if you do all of the above faithfully and you still don’t drop the weight? While this is possible, eating from any of the NY Times Best Seller Weight loss books won’t get the weight to drop either. At this point, a great functional doctor may be needed to dig down and discover what your imbalances are. Mine are heavy toxic metals, mold, pesticides, and herbicides. So although my hubby has lost 70 pounds eating this way, and I have lost 45, I am still a work in progress. The good news is I am getting healthier each step of the way.




There are other contributors to weight that have nothing to do with food.

  • You must move your body. Do a combination of strength training, aerobic exercises, and work on flexibility for best results.
  • Find a way to relieve and manage stress. This is HUGE.
  • You need to kill the ANTs. (Anxious Negative Thoughts)
  • Be sure to get 7 hours of sleep a night.
  • And make sure to have healthy relationships in your life.

Add it all together, and what do you get?

A happy body that “Feels Good to Feel Good”.


Originally posted on https://cherylmhealthmuse.com


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